Loaded Precision Products Now Available through BTI

SAN DIEGO, CA (BRAIN)—Accessing Loaded Precision Products’ colorful component line just got easier. The line is now available through BTI, the company’s first distribution partner.

“When we launched the brand in the U.S. four years ago we worked to build the product up through authorized dealers and held off finding a distributor,” said Anthony Thomas, Loaded Precision’s brand manager. “Now that we have a growing dealer base it makes sense to expand beyond our dealer-direct model so dealers can get parts where it works for them.”

Link: more from this story at BicycleRetailer